Pricing Tool

Delivery Profit Calculator

A 25% commission is never the full story. See what a delivery order keeps after packaging, promos, labour, and fees—and find the app price that protects your margin.

Check delivery profit

Check what one order contributes, or work backwards to the delivery price that clears your floor. Switch modes depending on the decision.
Enter a representative order. Fees are calculated on net revenue after your restaurant-funded discount, then every delivery-only cost is subtracted to show what the order actually contributes.

Customer basket before discount

Promo paid by you, not the platform

Recipe and portion cost

Box, bag, sauces, label

% charged by the platform

Separate %, if any

Extra minutes caused by order

Driver, courier, subsidy

Average leakage per order

Net menu revenue

Subtotal minus restaurant-funded discount.

Channel fees

Commission plus processing on net revenue.

Total variable costs

Food, packaging, fees, labour, delivery, and refunds.

Delivery contribution

What remains to cover rent and profit.

Contribution margin

Contribution divided by net revenue.

Tips
Commission is only one line. Packaging, packing labour, promos, and refunds decide whether a busy delivery channel actually leaves contribution behind.

Know what delivery really leaves behind

Commission is only one line. Pick the calculation that matches the decision you are making.

Check One Order

Enter a representative subtotal, discount, food, packaging, fees, labour, and refunds to see contribution in dollars and margin.

Find the Right App Price

Work backwards from food cost, delivery-only costs, and your target contribution to get the delivery price that holds margin after fees.

Separate Platform vs Restaurant Promos

Deduct only the discount your restaurant funds. Platform-funded discounts stay out of your revenue base.

Compare Channels Fairly

Judge marketplace, direct, and pickup orders on contribution per order—not on gross sales or payout totals.

Delivery numbers worth knowing

Your agreement is the number that matters, but these ranges explain why in-store prices rarely survive delivery fees unchanged.

Marketplace Commissions

US DoorDash lists 15%, 25%, and 30% delivery tiers; Uber Eats lists 20%, 25%, and 30% marketplace fees. Check your own agreement and market.

Contribution Floor

Set a minimum contribution per order: allocated fixed cost plus target retained profit. Review it by channel and daypart.

Processing on Top

Some agreements add separate processing of around 3%. If it is already inside the commission, do not count it twice.

Common delivery profit mistakes

Delivery looks busy while contribution stays thin. These are the lines owners miss most often.

Copying In-Store Prices

The same dish costs more to sell through a marketplace. Without a markup, fees quietly reset the margin.

Counting Commission Only

Packaging, packing time, promos, and refunds stack on top of the headline rate and change the result.

Mixing Up Promo Funding

Deducting platform-funded discounts from revenue—or forgetting restaurant-funded ones—breaks the comparison.

Judging on Payout Alone

Payout hides taxes, tips, delivery charges, and adjustments that are not restaurant revenue.

Forgetting Fulfilment

Driver, courier, mileage, and delivery subsidies belong in the order, not in general overhead.

Using One Odd Order

A single large or heavily discounted basket misleads. Calculate from four weeks of normal orders.

Improve delivery contribution

Change the order mix and the fulfilment process—not just the commission rate. For the full method, read our delivery-order profit guide, plus the true cost of commissions and delivery-app pricing guide.

Raise Baskets, Not Just Prices

Bundles, sides, and add-ons that travel well spread packaging and packing time across more revenue.

Remove Weak Delivery Items

Keep dishes that arrive well, pack efficiently, and clear your floor after fees. Reserve the rest for dine-in.

Audit Promos by Contribution

Measure the order after your discount, not before it. Stop offers that produce volume but miss the floor.

Build the Direct Return Path

Give known customers one current place for hours, pickup details, and ordering links alongside marketplaces.

Track Leakage Weekly

Log every refund and remake by reason so packing checklists fix recurring failures before the next review.

Match Orders to Capacity

A positive-contribution order still loses when it displaces a better dine-in order at peak hour.

Keep more of every
delivery order

Use marketplaces for reach and your own website for margin. Nommy keeps your menu, hours, pickup details, and ordering links in one current place. Start free—no credit card required.
Get Started

Frequently
Asked Questions

Common questions about delivery commissions, contribution, and app pricing—and how to use this calculator.
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